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  • This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.

This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.

Marc-Kwesi Farrell spent three years as a Starbucks VP. He left to launch his own rum brand, applying lessons he learned working for Howard Schultz.

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